Let’s build the complete list of Credit Unions on Twitter!

May 3rd, 2010

Credit unions have always been community-focused and with the rise of social networks, they haven’t missed a beat. There are hundreds of credit unions using Twitter to communicate with their communities and each other. So, we started to create a comprehensive list of all of them in one place. Any time you or a potential patron are looking for a local credit union on Twitter, there is somewhere you can go! Read the rest of this entry »

Airline Rewards Card Programs – Benefits of On-Going Program Management

April 26th, 2010

I am sure your airline has a cobranded card, and you may even have a large number of customers who use their card regularly. But, are you sure your card is working as hard for you as it should and that it is bringing in as much revenue as it possibly can? If you are not 100% sure about the performance of your card being optimized, take a look at these four reasons it is important to continuously evaluate your program.

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What You Need for a Debit/Credit Card Evaluation

March 24th, 2010

If you are looking to evaluate your credit or debit card program, there is no reason to be overwhelmed. You may wish to work with an outside firm to get an evaluation. (NOTE: Companies like Alliance offer complimentary credit and debit card program evaluations – there is no need to pay for this kind of service.)

It is a simple and fast process, and here is all you will need when working with a company like Alliance on your credit card program evaluation:

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Evaluating Your Options and Exploring Results for Card Programs

March 19th, 2010

With the recent national market trends in the payments industry, the smaller card issuers are struggling more and more. What this means is that to create a successful card program you must closely weigh all the options. Here are some that are worthy of consideration:

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Ground Rules for Creating a Successful Card Program

March 17th, 2010

It’s no secret, todays lending market is in a turbulent state, making creating a successful card program no easy task. Doing so is now a 24/7 process, and because of this, Credit Unions need to take an active approach to implementing one. One way to start doing this quickly is to offer your cardholders 24/7 service.

Other ways include taking a look at your current card processor vendor by conducting a thorough review – are they doing the most they can for you? While doing this review, take stock of the resources you currently have, and what other ones would be needed to improve card performance.

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NAFCU 2010 Credit Union Awards

February 18th, 2010

If you are a member of the National Association of Federal Credit Unions, and are setting the standard for the credit union community, then you are eligible to win one of this year’s annual awards. There are four categories.  Enter your credit union:

Federal Credit Union of The Year
CEO of the Year
Professional of the Year
Volunteer of the Year

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How To Maintain a Successful Payment Card Program (Webinar)

February 17th, 2010

Take a look at this webinar titled ‘Implementing a Strategic Plan to Maintain a Successful Payment Card Program.’ It features our own Managing Director Michael Cebrick, alongside Jim Craig, Vice President of Marketing, First Advantage Federal Credit Union. If you found this video useful, then make sure to head out to National Association of Federal Credit Union’s (NAFCU) Strategic Growth conference being held in Las Vegas on March 9-11, 2010. Michael and Jim will speaking at the conference together!

Click here for the Webinar

Register for the conference here: NAFCU Strategic Growth Conference

Co-branded Credit Card Industry

February 15th, 2010

The world of co-branded credit cards is changing rapidly, and more change is in the offing.  The Credit Card Act of 2009 is going to be responsible for a lot of that change but changes in the overall economy are the primary drivers.  Stay tuned here for an ongoing discussion of what you can expect in the co-branded credit card industry